Drinks Media Wire - Southern/Winner to Enter New Phase of Sales ...

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Southern/Winner to Enter New Phase of Sales and Marketing Focus in Maryland and The District of Columbia

Baltimore, MD, May 29, 2012 ? (drinks media wire) - Southern/F. P. Winner Wine & Spirits Distributors of Maryland and Southern/F.P. Winner Wine & Spirits Distributors of Washington D.C. (Southern/Winner)?joint ventures of Southern Wine & Spirits of America, Inc. (Southern) and Frederick P. Winner, Ltd., (Winner) ?announce plans to enhance the J.V.s? focus on Sales, Marketing and Service in these two markets.

"Since our establishment of the joint ventures with our friends at F.P. Winner two years ago, Southern/Winner has continued to grow and evolve,? commented Wayne Chaplin, Southern?s President & Chief Operating Officer. ?Working closely with Winner?s Chairman & President Marc Winner and his capable team, we have reached a milestone in the Southern/Winner businesses that necessitates even greater focus on how we go to market. Consequently, we will continue to leverage Winner?s efficient pick, pack and ship Service side of the business as Southern continues its role overseeing the Sales and Marketing of wine and spirits in these two markets.?

Adding to Chaplin?s comments about the evolution within Southern/Winner, Marc Winner said, ?Our relationship with Southern Wine & Spirits and the Chaplins goes back many years. We are proud of our accomplishments as partners to date, and look forward to entering this next, exciting phase of the J.V.s? evolution.?

Chaplin concluded, ?F.P. Winner has provided a rock solid foundation and infrastructure for the joint venture?s establishment and growth in Maryland and D.C. over the last two years. We appreciate the continued use of F.P. Winner?s highly-capable supply chain services, and look forward to increasing our focus on our wine and spirits brands through the creation of a dedicated wine and spirits sales platform that applies Southern?s proprietary sales tools such as SalesNav as well as our unparalleled back-of-the-house systems.?

About Southern Wine & Spirits of America, Inc.
Southern Wine & Spirits of America, Inc. is the nation?s largest wine and spirits distributor and broker with operations in 35 markets. The multi-state distributor currently operates in the following markets: Alabama, Alaska, Arizona, California, Colorado, Delaware, Florida, Hawaii, Idaho, Illinois, Indiana, Iowa, Kentucky, Maine, Michigan, Mississippi, Montana, Nevada, New Hampshire, New Mexico, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Utah, Vermont, Virginia, Washington, West Virginia and Wyoming. In addition, Southern has a presence in Maryland and the District of Columbia through a joint venture with F.P. Winner Wine & Spirits as well as a joint venture operation in Minnesota with J.J. Taylor Distributing Company. Southern also holds operating licenses and permits in Nebraska and Texas. On a national basis, Southern Wine & Spirits of America, Inc. employs more than 12,500 team members. For more information about Southern, see: http://www.southernwine.com.

About Frederick P. Winner, Ltd.
Frederick P. Winner Ltd. has been in the Beverage Alcohol distribution business since 1958 representing suppliers of malt beverages, wines and spirits throughout the state of Maryland. Winner began operations in Washington DC during 2009, and is looking forward to expanding the business there as well as in its home state of Maryland through the new joint venture with Southern Wine and Spirits of America.

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Web:?http://www.southernwine.com

Company:?Southern Wine and Spirits of America, Inc.

Address:?1600 N.W. 163rd Street - Miami, FL 33169

Country:?UNITED STATES

Phone:?(305) 625-4171

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